Overseas visitors, particularly those from the UK (who account for almost half of all tourists to Ireland), are finding Ireland is an expensive short break destination. The recession has caused a step change in consumer spending priorities, and the euro exchange rate makes RoI considerably less attractive to holidaymakers.
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Appendix
11th August 2009
Dublin tourism hopes to emulate London and Belfast’s success with the ‘eye’. 
23rd June 2009
Sterling's recovery highlights a need for NI to assert its tourist credentials.
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Domestic tourism new focus of Irish market – The recession has seen fewer Irish consumers travel abroad for short breaks, choosing to holiday in NI or RoI. How will this trend progress?
