Black Haircare - US - August 2011
Black Haircare - US - August 2011

The FDMx Black haircare market was not immune to the recession, posting an inflation-adjusted decline of 6% from 2006-10. Despite this cumulative decline, the $185 million market appears to be on the road to recovery, expected to post its first real-term gain of 4% in 2011. The positive results are driven in part by a recession-inspired shift to do-it-yourself (DIY) haircare, especially as economic recovery takes longer to reach Black ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Scope and Themes
Executive Summary
Insights and Opportunities
Inspire Insights

Market

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

Market Size and Forecast
Market Drivers
Competitive Context
Segment Performance
Segment Performance—Styling Products
Segment Performance—Shampoo and Conditioner
Segment Performance—Relaxer Kits
Segment Performance—Hair Color
Retail Channels
Retail Channels—Drug stores

Consumer

Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

Haircare Products Used
Where Haircare Products are Purchased
Haircare Purchase Habits and Opinions
Salon Visits vs. At-home Care
How Economy Has Impacted Haircare Purchases
Black Men and Haircare
Cluster Analysis

Brand/Company

Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Retail Channels—All Other FDMx Channels
Leading Companies
Brand Share—Styling Products
Brand Share—Shampoo and Conditioner
Brand Share—Relaxer Kits
Brand Share—Hair Color
Innovations and Innovators
Marketing Strategies

Data

Data

Oxygen Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix—Other Useful Consumer Tables
Appendix—Trade Associations