Table of Contents
Introduction and Abbreviations
Executive Summary
Market Drivers
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- Number of days where temperature exceeded 18°C, 21°C and 25°C, March-September, 1986-1999
- Number of hours of sunshine and index of sunshine and temperature in the UK, March-September, 1994-99
- British holidays taken abroad, by destination, 1971-98
- Trends and projections in UK population, 1995-2004
- PDI and consumer expenditure, at constant 1995 prices, 1995-2004
- Wearing of glasses and contact lenses, by demographic sub-group, 1999
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Market Size and Trends
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- UK retail sales of sunglasses, 1995-2000
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Market Segmentation
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- Estimated UK retail sales of standard and premium sunglasses, by volume and value, 2000
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The Supply Structure
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- Foreign trade in sunglasses, spectacles and goggles*, by volume, 1994-98
- Foreign trade in sunglasses, spectacles and goggles*, by value at msp, 1994-98
- Suppliers of sunglasses, ranked by value at retail prices, 1999
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Advertising and Promotion
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- Main monitored media advertising expenditure on sunglasses, 1995-99
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Distribution
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- UK retail sales of sunglasses, by type of outlet, 1995-99
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The Consumer
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- Important attributes when buying sunglasses, February 2000
- Selected important functional attributes of sunglasses, and non-buyers, by demographic sub-group, February 2000
- Selected non-functional attributes of sunglasses, by demographic sub-group, February 2000
- Price prepared to pay for sunglasses, February 2000
- Price prepared to pay for sunglasses, October 1997 and February 2000
- Price prepared to pay for sunglasses, by price bands,* by demographic sub-group, February 2000
- Price prepared to pay for sunglasses, by price bands by attributes, February 2000
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The Future
Forecast
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- Forecast of the UK retail market for sunglasses, 2000-2004
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