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Mintel Oxygen - Your guide for future success
Teen fitness: how to entice young adults to do more exercise

“Highly social, technically adept and with a firm belief in the value of being popular, attractive and fashionable, teenagers outwardly display many of the beliefs and insecurities that most adults still hold onto, but who have in many cases learnt to conceal through choosing the responses that they know to be more socially acceptable.”

Ina Mitskavets - Consumer & Lifestyles Analyst

This is just one of the numerous What's Hot items you will receive daily when you subscribe to the Mintel Oxygen reports platform. What's Hot takes the hottest industry stories and adds invaluable insight from our industry experts ...more »

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This report looks at British lifestyles in 2011. It looks at the impact of the continued economic situation in the wake of the recession. Unemployment and uncertainty in the housing market as well as low interest rates continue to impact on consumer confidence levels but how does this play out across the FMCG markets and other services such as travel and finance? What does this mean for the next five years?
The report also looks at British lifestyles through the eyes of the consumer. In which sectors do people notice price hikes the most and how does this shape the way in which they shop in those sectors? How are shopping habits changing as consumers adjust to the rising cost of living in combination with their new or strained financial circumstances and what impact does this have on how happy they are?

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Running analysis on Britain’s parents, Mintel has identified four mutually exclusive groups based on how close-knit their relationship with their children is. These groups will be analysed in greater detail within this report. This report identifies the key characteristics of each family typology and helps understand their relationship with their children. It also sheds light on the extent of children’s influence on parent’s purchase decisions, and recommends tactics for marketing to each type of family. The report also examines family lifestyle and their attitudes towards discipline and family life, to recommend marketing strategies and business initiatives to improve work/life balance in order to encourage more unity and promote more positive relations within modern families.