This report evaluates the performance of the DIY and garden products markets in both Northern Ireland and the Republic from retail and consumer perspectives. The analysis presented updates the two previous Irish reports on the DIY and garden centres markets, both published in September 2001.

The report provides a comprehensive analysis of the key factors driving growth in the DIY and garden products marketplaces such as housing trends and demographics and a range of sector-specific issues such as the role of the media and current review of retail planning guidelines in RoI. Market size estimates for the DIY and garden products markets are provided from 1997 to 2003, while an analysis of the various segments in both markets is also provided. This is followed by an examination of the retail structure, evaluating the key players.

This report evaluates the performance of the DIY and garden products markets in both Northern Ireland and the Republic from retail and consumer perspectives. The analysis presented updates the two previous Irish reports on the DIY and garden centres markets, both published in September 2001.

The report provides a comprehensive analysis of the key factors driving growth in the DIY and garden products marketplaces such as housing trends and demographics and a range of sector-specific issues such as the role of the media and current review of retail planning guidelines in RoI. Market size estimates for the DIY and garden products markets are provided from 1997 to 2003, while an analysis of the various segments in both markets is also provided. This is followed by an examination of the retail structure, evaluating the key players.

The Consumer section provides an in-depth review of participation rates and purchases of DIY and garden products in Ireland. A range of lifestyle attitudinal statements is also presented to demonstrate the psyche of the Irish consumer. The report concludes with some predictions for the future development of the DIY and garden products markets, together with a market forecast for the next five years.

Throughout this report, Mintel centres the DIY analysis on the following major DIY categories:

Paints, preservatives, adhesives, sealants etc/ Wallpapers & accessories/ Timber products and accessories/ Metal products (nails, screws, brackets etc)/ Hand tools/ Plumbing materials/ Power tools/ Home security products.

Mintel has also classified garden products into the following segments:

Nursery - includes plants, shrubs, trees, bulbs and seeds/ Garden care and equipment - includes compost, peat, chippings, fertilisers, pesticides, weed killers, lawnmowers, hedge clippers, other power tools, hand tools and irrigation equipment/ Landscaping - includes conservatories, sheds, greenhouses, decking, glazed pottery, terracotta products, statues, aggregates and water features/ Outdoor living - includes garden furniture, parasols, patios heaters, cushions and barbecues/ Other - seasonal products and gifts.

Following these definitions, this report provides new analysis of:

Market drivers/ Market size/ Market segmentation/ Distribution/ The consumer/ Future developments/ Sales forecasts