Mintel's report profiles the size of the smoking cessation aids market, paying particular attention to specific demographics of the market, and the major players within the market - the consumer, wholesalers and retailers.

This report provides an in-depth look at the smoking cessation aids market in the U.S. with particular emphasis on the consumer. Original research conducted among consumers examines age, ethnic and economic groups. Potential opportunities for growth within the smoking cessation aids market are highlighted, as well as a review of current advertising strategy devised to tap perceived business potential.

Mintel's report profiles the size of the smoking cessation aids market, paying particular attention to specific demographics of the market, and the major players within the market - the consumer, wholesalers and retailers.

This report provides an in-depth look at the smoking cessation aids market in the U.S. with particular emphasis on the consumer. Original research conducted among consumers examines age, ethnic and economic groups. Potential opportunities for growth within the smoking cessation aids market are highlighted, as well as a review of current advertising strategy devised to tap perceived business potential.

Mintel's exclusive consumer research will delve into such issues within the smoking cessation aids marketplace as:

Consumers' attitudes toward smoking cessation aids and purchasing preferences in terms of location, pricing, brands, and retailers

Which consumers are apt to spend more money on smoking cessation aids regards to age, demographics, and income

The future of the smoking cessation aids marketplace.

This essential profile of the smoking cessation aids marketplace will examine the growth potential of the market, and consumer attitudes regarding the influence of advertising campaigns, trends, health issues as they apply to smoking cessation aids and pricing concerns. This report contains US IRI InfoScan data.