Putting customers first is a well-used mantra by retailers seeking to remain closely connected to what customers want. But, how good are multi-channel retailers at listening and incorporating what they hear into their service offer?
This report assesses how retailers are delivering service through stores and online, and identifies which retailers are perceived by shoppers to be performing well on customer service delivery. It provides an assessment of the attributes of the shopping experience that consumers see as being important, and provides insight into how retailers can improve their service delivery on these attributes
Report Price:
£1695
$2610
€2026
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Consumers were disappointed by the outcome of the election, but recognise that the tough budget was inevitable.
They have been increasingly concerned about their finances for the last 18 months, apart from a brief spell over Christmas.
The VAT increase, rising interest rates and spending cuts will make life very difficult for consumers, but the biggest impact will not be felt till 2011.
Consumers most want to spend money on holidays and fashion. So these are likely to feel pressure as consumers cut back but be the first to benefit when the recovery eventually comes.
Before buying products, consumers are increasingly making use of online customer recommendations / reviews from buyers. Yet many companies are not wise to both the dangers and opportunities this creates…