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Holiday Review - UK - January 2012
Holiday Review - UK - January 2012

“The ‘staycation’ trend has now been firmly in place for three years. And given both the one-off events occurring in 2012 that are likely to reduce holidays abroad and the continuation of a difficult economic environment, the UK break looks likely to maintain market dominance.”

– Tom Rees, Senior Travel and Tourism Analyst

Some questions answered in this report include:

What does 2012 mean for holidays – abroad and at home?

“The ‘staycation’ trend has now been firmly in place for three years. And given both the one-off events occurring in 2012 that are likely to reduce holidays abroad and the continuation of a difficult economic environment, the UK break looks likely to maintain market dominance.”

– Tom Rees, Senior Travel and Tourism Analyst

Some questions answered in this report include:

What does 2012 mean for holidays – abroad and at home?
Will the likely fall in inflation provide a significant boost to holidays?
Is the staycation trend here to stay?
How can non-air transport modes take advantage of rising flight costs?
What do the ‘Arab Spring’ and the eurozone crisis mean for holidaymakers after 2011?

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“If there was any doubt that an increasing focus on older holidaymakers is necessary for the major car hire brands, it is these adults who are the most likely of any age group to say that they are ‘happy to use a smaller, local car hire company’.”

– Tom Rees, Senior Travel and Tourism Analyst

Some questions answered in this report include:

What does the shift towards short-haul holiday destinations...