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Home Networking - US - November 2008
Home Networking - US - November 2008
Networked entertainment drives demand

With only 23 million American households (about 20%) having home networks, the $10.8 billion sector is still in its infancy. Several factors indicate robust growth moving forward-the rapid shift of entertainment media to online audio and video platforms, increasing bandwidth, online community and proliferation of network-friendly peripherals. This report examines the many drivers of and numerous opportunities in this dynamic category:

How online video, the virtualization of the work force, online social networking and numerous other factors are spurring category growth

With only 23 million American households (about 20%) having home networks, the $10.8 billion sector is still in its infancy. Several factors indicate robust growth moving forward-the rapid shift of entertainment media to online audio and video platforms, increasing bandwidth, online community and proliferation of network-friendly peripherals. This report examines the many drivers of and numerous opportunities in this dynamic category:

How online video, the virtualization of the work force, online social networking and numerous other factors are spurring category growth
How home networks are used and how this will change
Identification of key demographics, who uses home networks and their usage patterns
Identification of untapped demographics that may purchase home networks
Analysis of factors shaping the market: the desire for more bandwidth, price wars, customer churn, falling hardware prices, etc.
Corporate winners and losers in the category
Specific recommendations for capitalizing on new opportunities

  • Report Price:
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Asian purchasing power is rapidly growing, currently at $543 billion and expected to reach $775 billion by 2015. Asians' higher than average household incomes enable them to afford a variety of top-quality and big-ticket electronics, including the latest and most comprehensive smartphones, tablets, cameras, MP3 players, PCs, and home entertainment and communication products and services. Asians are ...