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Contents
Offshore Betting - UK - September 2001

Will the Internet technology have major implications for the offshore betting industry?

Will offshore betting attract a high-spending punter who is looking for competitive odds and a more specialised service?

With the abolition of the betting duty- is the UK betting industry entering a new phase?

Rapid changes in the betting industry in terms of deregulation and new supply developments are transforming the sector at a rate that is difficult to keep pace with. The recent development of the offshore market, through increased Internet and telephone betting, is entering a new phase with the abolition of betting duty, as some operators return to the UK and others remain offshore. In this report, Mintel examines the impact of these changes and the products and strategies which differentiate the market.

Will the Internet technology have major implications for the offshore betting industry?

Will offshore betting attract a high-spending punter who is looking for competitive odds and a more specialised service?

With the abolition of the betting duty- is the UK betting industry entering a new phase?

Rapid changes in the betting industry in terms of deregulation and new supply developments are transforming the sector at a rate that is difficult to keep pace with. The recent development of the offshore market, through increased Internet and telephone betting, is entering a new phase with the abolition of betting duty, as some operators return to the UK and others remain offshore. In this report, Mintel examines the impact of these changes and the products and strategies which differentiate the market.

Mintel acknowledges that traditional lines of segmentation are changing as technology removes distinctions between offshore and onshore supply. The report seeks to define and examine the trends which now determine the market through detailed analysis of companies consumer offers; analysis of extensive interviews with key operators and detailed consumer profiles.

Other reports of relevance include:

- Betting Shops, Leisure Intelligence, July 2001

- Late licensing, Leisure Intelligence, July 2001

- Leisure Venue Catering, Leisure Intelligence, July 2001

- Online Betting, Leisure Intelligence, May 2001

- Bingo, Leisure Intelligence, April 2001

- Casinos, Leisure Intelligence, January 2001

- The Football Business, Leisure Intelligence, November 2000

- Leisure on the Internet, Leisure Intelligence, May 2000

- Cue Sports, Leisure Intelligence, December 1999

- The National Lottery, Leisure Intelligence, December 1999.


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