Gas prices are at an all time high, which has led to increasing gas sales. Yet, consumers are driving less, seeking transportation alternatives, and shopping-around for deals. To compete, gas stations must reevaluate their business models. At the heart of this, station operators need to look at creative ways to attract customers. This report outlines a number of strategies for differentiation:
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Overview
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Appendix: Frequency of Gas Station Visits
Appendix: Average Expenditure
Appendix: Items Purchased
Appendix: Types of Food/Drink Purchased
Appendix: Attitudes About Gas Stations/Reasons For Not Purchasing
Appendix: Trade Associations
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Segmentation
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Frequency of Gas Station Visits
Average Expenditure
Items Purchased
Types of Food/Drink Purchased
Attitudes About Gas Stations/Reasons For Not Purchasing
Deeper Analysis—Infrequent Fillers, Gas Gateways and Loyal Denizens
4th November 2008
Consumers are spending less due to slump in economy |
What foodservice offerings will be most effective 
