Author: Mintel Group Ltd.
Last saved by: HTTP server

Colour Cosmetics - UK - August 2012

INTRODUCTION
Definitions
Abbreviations
EXECUTIVE SUMMARY
 THE MARKET
Figure 1: UK best- and worst-case forecast for sales of colour cosmetics, 2007-17
 COMPANIES, BRANDS AND INNOVATION
Figure 2: New product launches in colour cosmetics, % share by category, June 2011-May 2012
 THE CONSUMER
The eyes have it
Figure 3: Usage of cosmetics products, May 2012
Putting on a brave face
Figure 4: Attitudes towards make-up, May 2012
 WHAT WE THINK
ISSUES IN THE MARKET
Are colour cosmetics recession-proof?
How can suppliers deal with the information overload today’s consumers face?
What part do ethics play in the make-up market?
Who are core consumers?
TREND APPLICATION
Trend: Make it Mine
Trend: Mood to Order
2015 Trend: Old Gold
MARKET ENVIRONMENT
Key points
Lifestyle
Figure 5: Attitudes towards personal care, 2007-11
Ethics
Figure 6: Attitudes towards ethics, 2007-11
Stress and problem skin
Figure 7: Trends in complaints amongst women, 2007-11
Demographic shifts
Figure 8: Trends in the age structure of the UK female population, 2007-17
Working world
Figure 9: Working status of women, 2007-11
STRENGTHS AND WEAKNESSES IN THE MARKET
Strengths
Weaknesses
MARKET SIZE AND FORECAST
Key points
Figure 10: Value sales of colour cosmetics, 2007-17
The future
Figure 11: UK best- and worst-case forecast for sales of colour cosmetics, 2007-17
Forecast methodology
SEGMENT PERFORMANCE
Key points
Sales by sector
Figure 12: UK retail value sales of make-up, by sector, 2011
Face
Figure 13: UK retail value sales of face make-up, by sector, 2011
Eyes
Figure 14: UK retail value sales of eye make-up, by sector, 2011
Lips
Figure 15: UK retail value sales of lip make-up, by sector, 2011
Nails
MARKET SHARE
Key points
Figure 16: Manufacturers’ shares in colour cosmetics, 2011
WHO’S INNOVATING?
Key points
New product launches
Figure 17: New product launches in colour cosmetics, % share by category, June 2011-May 2012
Figure 18: New product launches in colour cosmetics, % share private label vs. brands, October 2008-March 2012
Figure 19: New product launches in face colour cosmetics, by category, June 2011-May 2012
Figure 20: New product launches in eye colour cosmetics, by category, June 2011-May 2012
Figure 21: New product launches in lip colour cosmetics, by category, June 2011-May 2012
Face make-up
Figure 22: New product launches in face colour cosmetics, % by product positioning claims, June 2011-May 2012
Figure 23: New product launches in face colour cosmetics, % by company, top ten June 2011-May 2012
New product launches
Eye make-up
Figure 24: New product launches in eye colour cosmetics, % by product positioning claims, June 2011-May 2012
Figure 25: New product launches in eye colour cosmetics %, by company, top ten June 2011-May 2012
New product launches
Lip make-up
Figure 26: New product launches in lip colour cosmetics, % by product positioning claims, June 2011-May 2012
Figure 27: New product launches in lip colour cosmetics, % by company, top ten June 2011-May 2012
New product launches
Nail make-up
Figure 28: New product launches in nail colour cosmetics, % by product positioning claims, June 2011-May 2012
Figure 29: New product launches in nail colour cosmetics, % by company, top ten June 2011-May 2012
New product launches
COMPANIES AND PRODUCTS
Avon
Figure 30: Avon, colour cosmetics launches, March-May 2012
Alliance Boots
Figure 31: Alliance Boots, colour cosmetics launches, January-May 2012
Chanel
Figure 32: Chanel, colour cosmetics launches, January-May 2012
Coty
Figure 33: Coty, colour cosmetic launches, January 2011-May 2012
Estée Lauder Companies
Figure 34: Estée Lauder, colour cosmetic launches, March-May 2012
L’Oréal
Figure 35: L’Oréal, colour cosmetics launches, May 2012
LVMH
Figure 36: LVMH, colour cosmetics launches, May 2012
P&G
Figure 37: Procter & Gamble, colour cosmetic launches, January-May 2012
Revlon
Figure 38: Revlon, colour cosmetics launches, March 2011-May 2012
BRAND RESEARCH
Brand map
Figure 39: Attitudes towards and usage of brands in the colour cosmetics sector, June 2012
Correspondence analysis
Brand attitudes
Figure 40: Attitudes by colour cosmetics brand, June 2012
Brand personality
Figure 41: Colour cosmetics brand personality – macro image, June 2012
Figure 42: Colour cosmetics brand personality – micro image, June 2012
Brand experience
Figure 43: Colour cosmetics brand usage, June 2012
Figure 44: Satisfaction with various colour cosmetics brands, June 2012
Figure 45: Consideration of colour cosmetics brands, June 2012
Figure 46: Consumer perceptions of current Colour cosmetics brand performance, June 2012
Figure 47: Colour cosmetics brand recommendation – Net Promoter Score, June 2012
Brand index
Figure 48: Colour cosmetics brand index, June 2012
Figure 49: Colour cosmetics brand index vs. recommendation, June 2012
Target group analysis
Figure 50: Target groups, June 2012
Figure 51: Colour cosmetics brand usage, by target groups, June 2012
Group One – Conformists
Group Two – Simply the Best
Group Three – Shelf Stalkers
Group Four – Habitual Shoppers
Group Five – Individualists
BRAND COMMUNICATION AND PROMOTION
Key points
Annual adspend
Figure 52: Main monitored media advertising expenditure on colour cosmetics, 2007-11
Spend by media type
Figure 53: Main monitored media advertising expenditure on colour cosmetics, % share by media type, 2007-12
Spend by company
Figure 54: Main monitored media advertising expenditure on colour cosmetics, % share by company, 2007-12
CHANNELS TO MARKET
Key points
Mass vs prestige
Figure 55: Retail value sales of colour cosmetics, by channel, 2011
THE CONSUMER – USAGE OF MAKE-UP
Key points
Face make-up
Figure 56: Trends in usage of foundation (make-up), face powder (loose or compact) and tinted moisturiser, 2007-11
Figure 57: Trends in frequency of use of foundation (make-up)/tinted moisturiser and face powder (loose or compact), 2007-11
Figure 58: Types of foundation (make-up), tinted moisturiser and face powder (loose or compact) used, 2011
Figure 59: Trends in usage of blushers and highlighters, 2007-11
Eye make-up
Figure 60: Trends in usage of eye make-up, 2007-11
Figure 61: Types of eye make-up used, 2011
Lip make-up
Figure 62: Trends in usage of lipstick/lip gloss, 2007-11
Figure 63: Frequency of using lipstick/lip gloss, 2007-11
Nail make-up
Figure 64: Trends in usage of nail varnish, 2007-11
THE CONSUMER – FREQUENCY OF USING MAKE-UP
Key points
Usage of cosmetics products
Figure 65: Usage of cosmetics products, May 2012
Face make-up
Figure 66: Frequency of usage of face make-up, May 2012
Eye make-up
Figure 67: Frequency of usage of eye make-up, May 2012
Lip make-up
Figure 68: Frequency of usage of lip make-up, May 2012
Nail make-up
Figure 69: Frequency of usage of nail make-up, May 2012
Figure 70: Attitudes towards nail polish, May 2012
Application method of make-up
Figure 71: Application method of make-up, by type, May 2012
Make-up attributes
Figure 72: Make-up attributes, May 2012
THE CONSUMER – REASONS FOR WEARING AND BUYING MAKE-UP
Key points
Figure 73: Attitudes towards make-up, May 2012
Figure 74: Attitudes towards purchasing make-up, May 2012
APPENDIX – MARKET ENVIRONMENT
Figure 75: Attitudes towards personal care, by demographics, 2011
Figure 76: Attitudes towards ethics, by demographics, 2011
Figure 77: Complaints amongst women, by demographics, 2011
Figure 78: Working status of women, by demographics, 2011
APPENDIX – BRAND RESEARCH
Figure 79: Brand usage, June 2012
Figure 80: Brand commitment, June 2012
Figure 81: Brand momentum, June 2012
Figure 82: Brand diversity, June 2012
Figure 83: Brand satisfaction, June 2012
Figure 84: Brand recommendation, June 2012
Figure 85: Brand attitude, June 2012
Figure 86: Brand image – macro image, June 2012
Figure 87: Brand image – micro image, June 2012
Figure 88: Profile of target groups by demographics, June 2012
Figure 89: Psychographic segmentation by target group, June 2012
Figure 90: Brand usage by target group, June 2012
Brand index
Figure 91: Brand index, June 2012
APPENDIX – CONSUMER USAGE OF MAKE-UP
Figure 92: Usage of foundation (make-up), face powder (loose or compact) and tinted moisturiser, by demographics, 2011
Figure 93: Frequency of use of tinted moisturiser, by demographics, 2011
Figure 94: Frequency of use of face powder (loose or compact), by demographics, 2011
Figure 95: Frequency of use of lipstick/lip gloss, by demographics, 2011
Figure 96: Frequency of use of eye make-up, by demographics, 2011
Figure 97: Frequency of use of blushers and highlighters, by demographics, 2011
Figure 98: Frequency of use of nail varnish, by demographics, 2011
APPENDIX – FREQUENCY OF USING MAKE-UP
Figure 99: Usage of cosmetics products, by demographics, May 2012
Figure 100: Frequency of usage of liquid foundation, by demographics, May 2012
Figure 101: Frequency of usage of make-up base, by demographics, May 2012
Figure 102: Frequency of usage of tinted moisturiser, by demographics, May 2012
Figure 103: Frequency of usage of powder foundation, by demographics, May 2012
Figure 104: Frequency of usage of BB cream, by demographics, May 2012
Figure 105: Frequency of usage of concealer, by demographics, May 2012
Figure 106: Frequency of usage of bronzer, by demographics, May 2012
Figure 107: Frequency of usage of highlighter, by demographics, May 2012
Figure 108: Frequency of usage of mascara, by demographics, May 2012
Figure 109: Frequency of usage of powder eye shadow, by demographics, May 2012
Figure 110: Frequency of usage of eyeliner pencil (kohl), by demographics, May 2012
Figure 111: Frequency of usage of eye shadow base, by demographics, May 2012
Figure 112: Frequency of usage of liquid eyeliner, by demographics, May 2012
Figure 113: Frequency of usage of liquid/cream eye shadow, by demographics, May 2012
Figure 114: Frequency of usage of lipstick, by demographics, May 2012
Figure 115: Frequency of usage of lip gloss, by demographics, May 2012
Figure 116: Frequency of usage of lipstick, by demographics, May 2012
Figure 117: Frequency of usage of powder blusher, by demographics, May 2012
Figure 118: Frequency of usage of cream blusher and cheek stain, by demographics, May 2012
Figure 119: Frequency of usage of nail polish, by demographics, May 2012
Figure 120: Frequency of usage of nail top coat, by demographics, May 2012
Figure 121: Frequency of usage of nail base coat, by demographics, May 2012
Figure 122: Frequency of usage of false nails, by demographics, May 2012
Figure 123: Application method of foundation, by demographics, May 2012
Figure 124: Application method of blusher, by demographics, May 2012
Figure 125: Application method of primer, by demographics, May 2012
Figure 126: Application method of concealer, by demographics, May 2012
Figure 127: Application method of finishing face powder (not foundation), by demographics, May 2012
Figure 128: Application method of lipstick, by demographics, May 2012
Figure 129: Application method of lip gloss, by demographics, May 2012
Figure 130: Application method of tinted lip balm, by demographics, May 2012
Figure 131: Application method of eye shadow, by demographics, May 2012
Figure 132: Application method of eyeliner, by demographics, May 2012
Figure 133: Most popular attitudes towards nail polish, by demographics, May 2012
Figure 134: Next most popular attitudes towards nail polish, by demographics, May 2012
Figure 135: Other attitudes towards nail polish, by demographics, May 2012
APPENDIX – CONSUMER REASONS TO WEAR MAKE-UP
Figure 136: Attitudes towards make-up, May 2012
Figure 137: Agreement with statements ‘Wearing make-up makes me feel more confident’ and ‘I wear make-up to enhance my best features (eyes, lips, cheekbones, etc)’,  by demographics, May 2012
Figure 138: Agreement with statements ‘Wearing make-up makes me look more professional’ and ‘I wear make-up to cover my skin faults’,  by demographics, May 2012
Figure 139: Agreement with statements ‘Wearing make-up keeps me looking young’ and ‘Wearing make-up is a habit for me’,  by demographics, May 2012
Figure 140: Agreement with statements ‘I wear make-up to complement my outfit’ and ‘Inexpensive make-up is just as good quality as the expensive brands’,  by demographics, May 2012
Figure 141: Agreement with statements ‘I enjoy putting make-up on’ and ‘It's worth paying more for designer-branded make-up’,  by demographics, May 2012
Figure 142: Agreement with statements ‘I am happy to spend a lot on make-up regularly’ and ‘I like to own designer make-up’,  by demographics, May 2012
Figure 143: Most popular attitudes towards purchasing make-up, by demographics, May 2012
Figure 144: Next most popular attitudes towards purchasing make-up, by demographics, May 2012

This report is supplied in accordance with Mintel's terms and conditions.  
© Mintel Group Ltd.