Author: Mintel Group Ltd.
Last saved by: HTTP server

Lingerie - UK - September 2003

INTRODUCTION AND ABBREVIATIONS
Definitions
Consumer research
ACORN
 ABBREVIATIONS
EXECUTIVE SUMMARY
Demographic growth of 15-24s will stimulate demand
Growth of 55-64s presents an opportunity
More working women
Market growth because of improved wealth
Stylish fashions
Vital statistics
Show a cheek
Manufacturing still shifting abroad
Marks & Spencer improving market share
Triumph – largest of the briefs brands
Retail winners and losers
Advertising boost
More consumers buying bras and pants
The future
MARKET DRIVERS
Demographics
Trends and projections in the UK female population, by age group, 1998-2007
Women in paid employment
Workforce in employment in the UK, by gender and employment status, 1998-2007
High levels of discretionary income help sales
PDI and consumer expenditure, at current and constant 1998 prices, 1998-2007
Style trends
Celebrities and PR
Provocative underwear
MARKET SIZE AND TRENDS
UK retail sales of womenswear, at current prices, 1998-2003
UK retail sales of underwear, by value, 1998-2003
UK retail sales of bras and pants, by value, 1998-2003
UK retail sales of bras and pants
UK retail sales of bras and pants, by value, 2001 and 2003
MARKET SEGMENTATION
Style segmentation of the bra market
UK retail sales of bras, by style, by value, 2001 and 2003
UK retail sales of bras, by style, by value, 2003
UK retail sales of women’s pants and briefs
UK retail sales of briefs and pants, by value, 1998-2003
UK retail sales of pants, by style, by value, 2001 and 2003
UK retail sales of pants, by style, by value, 2003
THE SUPPLY STRUCTURE
Apparent consumption of women’s bras in the UK, 1998-2002
Apparent consumption of women’s and girls’ briefs and pants in the UK, 1998-2002
 BRAND SHARES
Brand shares in the UK retail bra market, by volume, 2001 and 2003
Pants
 COMPANIES AND BRANDS
Triumph
Sloggi
Sara Lee Courtaulds
Gossard
Pretty Polly
Charnos
Warners UK
Maidenform
Panache
Aertex
Other suppliers
ADVERTISING AND PROMOTION
Main monitored media advertising expenditure on women’s underwear and lingerie, 1998-2002
Press appearances
Main monitored media advertising expenditure on women’s underwear and lingerie, by brand, 2002
Main monitored media advertising on lingerie by brand
Chantelle, Gossard and Triumph
Gossard supporting Ultra Bra
Triumph supports Sloggi
DISTRIBUTION
Clothing multiples
Variety stores
Department stores
Home shopping
Lingerie specialists
The Internet
Discounters
THE CONSUMER
Amount spent on women’s bras in the last 12 months, 1998-2003
Amount spent on women’s bras in the last 12 months, 1998-2003
Amount spent on women’s pants in the last 12 months, 1998-2003
Amount spent on women’s pants in the last 12 months 1998-2003
Purchase of bras and pants during the last 12 months, by age and socio-economic group, 2003
Purchase of bras and pants during the last 12 months, by lifestage, presence of children and Mintel’s Special Groups, 2003
Purchase of bras and pants during the last 12 months, by marital status, working status and region, 2003
Mintel’s exclusive research
Reasons for buying a bra, April 2003
Reasons for buying a bra
Occasions for which consumers bought pants
Reasons for buying pants, April 2003
CONSUMER ATTITUDES AND TYPOLOGIES
Reasons for buying bras by demographic sub-group
Reasons for bra buying, by age and socio-economic group, April 2003
Reasons for bra buying, by lifestage and Mintel’s Special Groups, April 2003
Reasons for bra buying, by media usage and ACORN categories, April 2003
Reasons for bra buying, by marital status, working status, region and region, April 2003
Further reasons for bra buying, by age and socio-economic group, April 2003
Further reasons for bra buying, by lifestage and Mintel’s Special Groups, April 2003
Further reasons for bra buying, by marital status, region and working status, April 2003
Further reasons for bra buying, by media usage and ACORN categories, April 2003
Reasons for buying pants by demographic sub-group
Reasons for pants buying, by age and socio-economic group, April 2003
Reasons for pants buying, by lifestage and Mintel’s Special Group, April 2003
Reasons for pants buying, by marital status, working status and region, April 2003
Reasons for pants buying, by media usage and ACORN categories, April 2003
Further reasons for pants buying, by age and socio-economic group, April 2003
Further reasons for pants buying, by marital status, lifestage and Mintel’s Special Groups, April 2003
Further reasons for pants buying, by working status, region and media usage, April 2003
Consumer typologies
Customer typologies for bras and pants, by age and socio-economic group, April 2003
Customer typologies for bras and pants, by presence of children, lifestage and Mintel’s Special Groups, April 2003
Customer typologies for bras and pants, by ACORN categories, region and media usage, April 2003
THE FUTURE
A bright outlook for bras and pants
Fashion and product development
Fashion product produced closer to season
More segmentation will help to expand wardrobe
Bras and pants will be a treat
Prices will continue to polarise
UK will attract more foreign brands
Branding will raise its profile
Retail distribution will continue to diversify
FORECAST
A robust market
Forecast of the UK market for bras and pants, 2003-07
Socio-demographic trends positive
Discounters hold their ground
Innovation, innovation
Factors incorporated

This report is supplied in accordance with Mintel's terms and conditions.  
© Mintel Group Ltd.