Budget Shopper - US - October 2008
Budget Shopper - US - October 2008

The country is perched on the precipice of economic uncertainty, and what has become increasingly clear is that "budget shoppers" are not simply those with a limited income who are driven to hunt for bargains out of necessity. Consumers across the economic spectrum are seeking out bargains, yet how and where they seek out deals is the differentiator.

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Scope and Themes
Executive Summary
Insights and Opportunities
Fast Forward Trends

Market

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

Market Drivers

Consumer

Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

Where Consumers Shop

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix: Other Useful Consumer Tables
Appendix: Trade Associations

Other

Year-Over-Year Budgeting Trends
Creating the Budget and Assessing Sales
Grocery Store Budgeting Behaviors
Wal-Mart Budgeting Behaviors
Mass Merchandiser Budgeting Behaviors
Dollar Store Budgeting Behaviors
Drug Store Budgeting Behaviors
Club Store Budgeting Behaviors
Department Store Budgeting Behaviors
Electronics Store Budgeting Behaviors
Internet Store Budgeting Behaviors
Budget Shopping for Clothing
Budget Shopping for Food at Home
Budget Shopping for Hygiene/Personal Care
Spending Extra Money
Advertising
Custom Consumer Groups: How Kids Come into Play